Videos

Saukrates – “Say I” Nike Promo

Despite only playing one season, P.K. Subban has already earned a reputation as one of hockey’s most exciting young talents — and for being a dude that hip-checks unlucky opponents into another dimension. But in his new ALWAYS ON video, we discover the 22-year old defenseman has also worked his tail off to become a seemingly sudden sensation. In this day-in-the-life narrative (stylishly told in reverse), P.K. lifts enormous barbells, drags heavy disks through the street, races across the ice and even gets in some time at a BBQ with his hometown Toronto crew. The video is backed by the track “Say I,” by Saukrates, the veteran Canadian Hip Hop artist.

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